
News Revenue Hub
Model & Strategy
The News Revenue Hub builds the financial sustainability of small and medium-sized news organizations so that they can focus on producing high-quality journalism accessible to everyone. The News Revenue Hub has developed an innovative product and service solution that helps news organizations build, manage, and grow membership programs in which readers provide sustained financial support to the organization. For a fee, the Hub works with participating news outlets to set up the technical infrastructure, strategy, and tools needed to build a robust recurring revenue stream through memberships.


Mary Walter-Brown is the founder and CEO of the News Revenue Hub, a mission-driven nonprofit organization that helps digital news outlets develop reader revenue programs. Formerly the publisher at Voice of San Diego, Mary helped craft the gold standard for nonprofit news membership programs. She quickly became a trailblazer in the digital news sector leading the charge for news organizations to be more open and honest with their readers about the changing business model for journalism and their role in supporting it.
Mary graduated from Northern Kentucky University with a degree in broadcasting and spent the early part of her career as a TV news reporter and producer. Craving an opportunity to develop strategies and have a deeper impact, she transitioned to nonprofit business development, spending seven years developing a successful loyalty program for blood donors at the San Diego Blood Bank.
Impact
Working with more than 60 news organizations with local, regional, national and global audiences, the News Revenue Hub provides technology solutions, proven best practices, hands-on support and a collaborative environment where news outlets can experiment, solve problems and trade ideas.
In just four years, the News Revenue Hub has helped its member newsrooms raise $25 million in volunteer donations from their readers.
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Huge congratulations to @MSTODAYnews on their Pulitzer Prize: https://t.co/zPAt3P27oJ Read our case study on how t… https://t.co/Cw92SqSN6d
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RT @LIONPubs: ✨ In this week's LION newsletter ✨ 💸 A new contribution management platform from @fundjournalism that's designed for newsroo…
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We're currently hiring for two roles: Chief of Staff to report to the CEO on operational matters and strategic init… https://t.co/VEJuuALNlS
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RT @pcheung630: Congrats to @laurenwilliams, @akoto_oa & the entire @CapitalBNews on celebrating their first anniversary! They published 50…
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RT @epicenter_nyc: If you’re interested in attending but are not already an Epicenter member, sign up here ⬇️ https://t.co/cscVQcy4zK
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RT @CityLimitsNews: Our latest investigation found that decades of underfunding mental health care left schools unprepared to handle the sp…
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In April and May 2022, @MSTODAYnews raised $30,000 more than the previous spring – thanks to an investigation into… https://t.co/QG1k8WbMZt
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After @MSTODAYnews launched a welfare scandal investigation, the newsroom received record donations, with dozens of… https://t.co/B7sJThCqQB
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When @MSTODAYnews began preparing to launch an explosive investigation, audience director @lauchlinfields kicked of… https://t.co/ruek6SE8Ui
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This month's newsletter is out! In it, you'll find: 💡Our latest case study 📈 New fundraising data 💼Journalism job… https://t.co/tZ1SvZa2pN
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New case study out today: How Mississippi Today’s welfare scandal investigation led to record donations through the… https://t.co/uFsCszG4iF
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Looking for a new role in media? We're seeking an audience development project manager with newsroom experience. Fu… https://t.co/L7KedLK5iK
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RT @heres_christine: 🎇 Happy new year and happy new list of #journalismjobs openings in the journalism support space! Here we go:
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RT @KevinLoker: Congratulations to these publishers, and their communities. 🎉 Looking forward to seeing the audience revenue efforts that…