GreenWave
Model & Strategy
As climate change accelerates and current land farming practices deplete our soils, GreenWave has developed a regenerative ocean farming model to create a blue economy. Built and led by ocean farmers, GreenWave’s vision is an economy that ensures we all make a living on a living planet. If deployed in just 5% of U.S. waters, GreenWave’s regenerative ocean farming practices can potentially remove 12,350 tons of CO2 and 412.5 tons of nitrogen annually.
The Problem
Approximately 40% of the U.S. population lives in coastal communities and is struggling to survive in the face of warming waters, collapsing fisheries, and declining economic activity caused by climate change. The nation’s fishing sector — which contributes more than $200 billion in economic activity each year and supports 1.6 million jobs — faces climate change-driven declines in productivity, revenue, and jobs. Coastal indigenous communities are particularly vulnerable, facing land loss due to rising seas and declining marine species. At the same time, climate change exposes vulnerabilities in the nation’s land-based agriculture, which accounts for 10.5% of greenhouse gas emissions and relies heavily on dwindling fresh water supplies, fossil fuel-based inputs, and increasingly limited, expensive, and degraded land. Little attention and few resources have been focused on the ocean’s potential to address these issues. Oceans absorb 90% of the excess heat trapped by greenhouse gas emissions and 30% of the world’s CO2 annually.
The Solution
Regenerative ocean farming offers a powerful solution to the climate crisis while addressing social and economic inequalities in coastal communities. This polyculture system grows seaweeds and shellfish with zero inputs, making it the most sustainable form of food production by capturing carbon and rebuilding reef ecosystems. Farms are vertically positioned below the ocean’s surface, yielding high productivity with a small footprint. The model is easily replicable due to low startup costs; with 20 acres, a boat, and $20,000-50,000, anyone can start a farm. Regenerative ocean farming restores ecosystems, captures blue carbon, and produces food, fertilizer, animal feed, and plastic alternatives.
By the end of 2026, GreenWave’s resources will reach over 10,000 farmers, seed producers, processors, and buyers. Frontline coastal communities will be mobilized to build farmer-owned regional infrastructure, fostering an industry resilient to economic, environmental, and climate challenges. Small and medium-scale producers will gain tools to access emerging market opportunities, projected to grow by an additional $11.8 billion globally by 2030.
To achieve this, GreenWave is expanding its capacity to deliver farmer training and support through a mix of high- and low-touch programs. For indigenous groups and fishing communities directly impacted by climate change, GreenWave provides intensive support in collaboration with local partners. Their online Regenerative Ocean Farming Hub, the world’s first, offers a comprehensive suite of seed-to-sale resources. Currently, over 7,800 users actively engage with the Hub’s courses, tools, and community space.
Bren Smith, GreenWave Co-Executive Director and Owner of Thimble Island Ocean Farm, pioneered the development of regenerative ocean farming. A lifelong commercial fisherman, he was named one of Rolling Stone magazine’s “25 People Shaping the Future” and featured in TIME magazine’s “Best Inventions of 2017”.
Bren is the winner of the Buckminster Fuller Prize and the Curt Bergfors Food Planet Prize and has been profiled by 60 Minutes, CNN, The New Yorker, Wall Street Journal, National Geographic, and elsewhere. He is an Ashoka, Castanea, and Echoing Green Climate Fellow and James Beard Award-winning author of Eat Like a Fish: My Adventures Farming the Ocean to Fight Climate Change.
Emily Stengel is the Co-Executive Director and Co-Founder of GreenWave. With a background in food industry management and agricultural research, Emily brings experience with and knowledge of the struggles faced by land-based producers. She’s committed to bringing lessons learned from land to the creation of a new
blue-green economy, supporting sustainable livelihoods on the water and making sure the barriers to entry for new restorative ocean farmers are low. Emily has an M.S. in Community Development and Applied Economics from the University of Vermont.
IMPACT
In 2021, GreenWave launched the Kelp Climate Fund subsidy program to support carbon and nitrogen removal, along with other ecosystem and social impacts. By 2025, the Fund aims to support the planting of 1.2 million feet of seed string, producing 1.5 million pounds of kelp, and annually removing 36,250 pounds of carbon and 2,900 pounds of nitrogen.
Incubated commercial kelp stabilization and processing technologies, as well as advanced sea-to-soil initiatives, including kelp-based biostimulants and fertilizers, while steering over $2 million of investment into industry expansion.