Model & Strategy

D-Rev serves the population of nearly 4 billion people who live on less than $4/day. D-Rev aims to improve the lives of the world’s poorest by designing, developing and distributing radically affordable world-class medical products at two-thirds of the cost. In doing this, D-Rev directly improves the health and productivity of the poor and spurs competitors to introduce more affordable, higher performing products— solving the problem of access to and availability of medical care products at a systems level, on a global scale.

D-Rev currently has two products in the market: 1) ReMotion Knee – a high-performing knee joint for developing world amputees – and 2) Brilliance – a jaundice treatment device at an affordable price. To meet full market demand, D-Rev licensed both these products to for-profit distributors in developing countries. D-Rev’s value add is embedded in both its customer driven search for product solutions and in its commitment to ensuring successful distribution of the products it designs.

For its work to bring a design ethic to third-world healthcare, D-Rev was named one of Fast Company’s World’s Most Innovative Companies and awarded as a Tech Laureate at the 2013 Tech Awards.

At a Glance
Founded: 2009
Health
Location of work: International, Asia
D-Rev
695 Minnesota Street
San Francisco, CA 94107
Design and deliver.
Picture of man with prosthetic leg
Meet Krista Donaldson

Krista Donaldson, PhD, has driven innovation in product design, engineering and international development for more than 15 years. As D-Rev’s CEO, Krista spearheaded the release of Brilliance, a revolutionary technology treating neonatal jaundice, and the release of ReMotion prosthetic knee. Her leadership has won Krista acclaim as one of Fast Company’s Co.Design 50 Designers Shaping the Future, a TED speaker and a World Economic Forum Technology Pioneer.

Prior to D-Rev, Krista was a Diplomacy Fellow in the U.S. Department of State’s American Association for the Advancement of Science (AAAS), where she guided economic policy and the reconstruction of Iraq’s electricity sector, earning her recognition for her work’s impact on bilateral relations. From 1998 to 2001, she worked with KickStart International (formerly ApproTEC) in Nairobi, Kenya as a design engineer and researcher, and with the product design firm IDEO.

IMPACT

In 2019, D-Rev surpassed half a million patients treated, of which they estimate over 85% would likely have not otherwise received effective treatment.

With Brilliance, D-Rev’s newborn jaundice product, 370,500 babies have been treated, of which over 90% would likely have not otherwise received effective treatment; 4,783 units have been sold in 61 countries. D-Rev only reports impact where there are confirmed installations.

The ReMotion Knee, D-Rev’s amputee mobility product, has been sold in 30 countries to 531 amputees, of which over 300 would likely have not otherwise been fit.

D-Rev has been recognized by ImpactMatters for its rigor in measuring impact. As a result, Peter Singer, who has promoted “Effective altruism,” has called D-Rev one of the world’s most highly effective charities.

  • Design with the 90%, the special exhibit at @DiscoverGates where our ReMotion Knee is featured, has been extended t… https://t.co/dqv1Z8OqM4
  • G’day #Australia! We’re honored to be on @LifeYouCanSave’s list of highly effective charities and now our Aussie su… https://t.co/PFis7WVFhg
  • RT @kmd_drev: At @d_rev_org, we've observed firsthand the trend of increasing C-sections in Indian private hospitals. Beyond the risks to m…
  • As heartbreaking as this graphic can be at certain points, we are motivated by the progress made in preventing infa… https://t.co/amZvF6IiW4
  • RT @agnesbinagwaho: We closed an interesting workshop held in #Dhaka to share findings on how #Bangladesh is one of the Exemplars countries…
  • RT @CIIimpact: Great to see some of our resources in @d_rev_org's newly released toolkit "Introducing Medical Devices into New Markets" suc…
  • Got some extra time? Your thoughts and opinions are extremely valuable to us at D-Rev, so help us out by taking thi… https://t.co/ShRKkv0RTe
  • We want to hear from you! Your continued support and feedback are critical to the success of D-Rev, and we need you… https://t.co/gmgD2fQexC
  • “The work that each of them did in southern Africa before I was born (grandma working as a chemist to set up a phar… https://t.co/sNsEg0If3O
  • In honor of all the nurses who work tirelessly to save lives. D-Rev thanks you for your dedication. Happy Internati… https://t.co/2URfZteTAQ
  • Thank you to all the mothers around the world. Your dedicated care makes the world a better place for all of us. H… https://t.co/l23FU4UTam
  • Wishing all mother's a happy Mother's and International Nurse's Day! Sunday, May 12, 2019. #mothersdayhttps://t.co/XXfJoCUDOe
  • "I get my work ethic from my mom, who taught me by her example as a single mom, to work hard and take nothing for g… https://t.co/F0LSt5dG9J
  • Talk about some good genes! Jessica Brooks, D-Rev's Manager of Analytics & Learning, comes from a long line of long… https://t.co/SG8k6uwBIw
  • Help us out! Share your thoughts and opinions about our communications and help D-Rev continue to change millions o… https://t.co/TVtaPkH5eH
  • "My mom is one of the strongest, most resilient people I know. A professor of business, Mom taught me some of the t… https://t.co/mCmjh8BWFk
  • Did you know this Sunday is not only Mother's Day but, International Nurses Day as well? We think it's quite fitt… https://t.co/VoqB3jdhu3
  • We want to hear from you! Your feedback, thoughts, and opinions are vital to helping D-Rev change millions of lives… https://t.co/KjYNe06SX2
  • "I want every child no matter where they are born to grow up with opportunity - to be able to laugh, needle their s… https://t.co/7VJrS6GaxW
  • "Although Marie Curie is best known for being the first woman to win a Nobel Prize, she also raised her two young d… https://t.co/n8RHCRDCpp